Thanks, Google! Its algorithm updates continued unabated in 2014, leading to panic among some search marketers and dread among many more. Now that Google has been on a mission to reduce the visibility of low-value pages, especially those that are over-optimized for keywords, does it seem like there are hardly any optimization techniques left that...

The world of social media is immense and varied. There is no single style of social media platform; instead there are many different types which offer the user and the marketer many different options. In this article I’m going to explore 3 of the more popular social bookmarking platforms – Delicious, Digg and StumbleUpon. There...

As the year draws to a close, it’s time to take a look at the marketing myths that have reigned supreme—and annoyed me to no end—since January. This is by no means an exhaustive tally, so feel free to leave any of your additions to this list in the comments! #1. Lots of followers =...